Your Brand Assessment
Start with an honest snapshot
Think about a new customer who does not know you. How clearly could they understand your business and trust what you say?
C.A.M. Brand Clarity Score
Your result uses five ratings about your customer, result, message, proof, and brand foundation.
Your five clarity areas
Rate these five statements
1 means not clear yet. 7 means clear and supported by what you can show. Leave any area unrated if you do not know.
How the score works
Your score combines five ratings. Each rating runs from 1 to 7. The average is mapped to a 0 to 100 score, where 1 maps to 0 and 7 maps to 100.
Areas to Improve
Your lowest rated area points to the first part of your brand to work on.
Your Before Version
Your current message
7 Day Brand Clarity Action Plan
Use the assessment result to choose where to pay attention. Each day gives you one small piece of work to save for your full Brand Profile.
0 of 7 days complete
This plan helps you get started. Clarify is where you build the complete Brand Profile that guides your sales, content, and marketing.
Rate each area based on what you can explain and show today.
You did it. Your brand has a foundation.
Shape the short profile below. Your original answers stay saved in the other tab.
See your original words
Your answers are already saved. Save a version to keep this result as a snapshot.
Your original answers
Everything you wrote stays here. Open any section to review or edit it.
Your key decisions
What to work on next
Plain text profile
Saved versions
This Tool Is Part Of Clarify
The Brand Profile Builder is included with Clarify. Get Clarify for $4.99 to unlock this tool and build your complete Brand Profile.
Your assessment results and 7 Day Brand Clarity Action Plan remain free.